Growing up in the Netherlands, just minutes from the sea, water has always shaped my vision on the world. In a country built on water, the relationship between land and sea is part of everyday life. The forces of nature inspire how I think, create, and operate – a power that actively shaped my taste in hobbies like music and food as well.

With a background in design, advertising, art and business development, I naturally look for connections and patterns in the bigger picture. I believe in approaching challenges systemically and seeing opportunities where others may see complexity. Striving for meaningful, real innovation, I aim for exchange of knowledge, inspiration, cocreation and vision. I am proud to be part of the Haedes team, where curiosity, collaboration, and purpose come together and in a context where I can contribute to shaping a sustainable future.